From faithful ComplicatedEnglish.com follower Lauren O., a report about the South Dakota publicity campaign which either accidentally or tongue-in-cheekily suggests … uh … well, you decide for yourself:
(Lauren O.’s sister-in-law is from South Dakota, so Lauren’s family is having quite the laugh about this one.)
OK, so, if you follow the link and watch the governor’s video, you get it. Good cause. Lots of buzz. Mission accomplished.